Data needs a base
In which to be organized
To Excel. Wrong shoe.
Suppose for a moment that you have been given an assignment: to hammer a 12-penny nail into the smooth plaster of a wall.
On your left is a steel, 22 oz., blue-handled Estwing hammer, ideal for pounding spikes, nails, and other such binding devices.
On your right is a gold, handcrafted, stiletto-heeled Evelina sandal with soft folded and braided kidskin mignons.
Meanwhile, the nail is calling, “Hammer me!”
So, I ask you, which direction would you reach to solve your thumping needs? Your right or your left?
Here in corporate America (i.e., Cadmus Communications), we reach to our left and the high-heel shoe, innovation (if you want to call a mallet innovative) is saved for others, and the hammer...
...well, the hammer is for middle management to bash our heads.